At Elbow Grease Marketing, all too often we talk with companies that don’t prioritize SEO investment as it lags way behind other digital marketing investments. We find this very puzzling. Search engine optimization has been around since search engines were invented. As a result, many marketers regard SEO as an “old marketing tactic.” We hear many reasons for deprioritizing SEO. That it is too expensive, not fun, too time-consuming, not enough money left over after a website redesign, and it is too hard to stay current with best practices. We are here to change your mind.
About Olivier Sartor
As the founder of Elbow Grease Marketing, I help companies fix their marketing problems. I have experience developing and launching successful marketing campaigns to increase revenue and build brand loyalty. Improving the traditional marketing function with digital marketing strategies and comprehensive analytics. Visionary leader with dynamic communication skills and creativity focused on maximizing revenue, productivity and ROI.
Our agency runs on the mantra of the Exceptional Marketing Mindset.
As marketing leaders, we need to be clear on not just the skills and experience we are looking for when recruiting and developing our teams – but also how they think, their mindset if you will. Skills are obviously essential, but marketing changes so quickly that skills can quickly become obsolete. Having the right mindset allows us as marketers to adapt, grow and evolve. As an agency, it is critical that our team finds marketers with traits so that we can deliver outstanding work for our clients.
Read Our Blog Posts
- 17 Email Marketing Best Practices for 2021
- Virtual CMO: 8 Reasons to Consider One
- 4 Jake’s Sake: 7 Benefits to Working With a Charity
- The Best Blog Post Checklist
- 7 Landing Page Best Practices
- 6 Content Marketing Campaigns For Inspiration
- LinkedIn Best Practices
- Change is Good
- Should Your Company Be On TikTok?
- 5 Ways To Fix Your Website
- Is Your SEO House In Order?
- Exceptional Marketing Mindset
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Elbow Grease Marketing provides digital marketing strategy and services to our clients. We focus on content marketing, email marketing, digital advertising, search engine optimization, social media marketing and website design.
Please contact us to learn more about how we can help you with your digital marketing goals and objectives.
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